Leadership doesn't care about clicks and opens. One-size-fits all dashboards usually fall flat. Metrics are important, but only represent part of the picture.
If you want to go from being the "company Kinkos" to a strategic counselor, you have to prove that you are changing employee behavior. You need to demonstrate how your communications are helping your organization succeed.
Start off 2023 by learning to create measurement dashboards that will amaze leadership by prove your value.
These upcoming programs are sure to give you a boost.
Learn how to create powerful dashboards that show the value your communications brings to your organization
Summary of recent IABC master class series with Dr. Lilian Ajayi-Ore, Ed.D,
Leadership doesn't care about clicks and opens. One-size-fits all dashboards usually fall flat. Metrics are important, but only represent part of the picture.
If you want to go from being the "company Kinkos" to a strategic counselor, you have to prove that you are changing employee behavior. You need to demonstrate how your communications are helping your organization succeed.
Start off 2023 by learning to create measurement dashboards that will amaze leadership by prove your value.
