Joe Bobbey - Pocket Trends

Communication Trends: Stay Informed 

As a member of IABC's Trend Watch committee, Joe Bobbey's article, "Rising to the Challenge of Science Communication in a Digital Age" was published in Catalyst under Innovation on March 23, 2022. 

He notes that "Science communication has come under scrutiny like never before, as spotlighted by the complexity and consequences of the COVID-19 pandemic." 

The remainder of the article outlines trends and learnings for communications professionals on balancing education, meeting audience expectations, and trust.  

As a member of an international committee, he raises our Chapter's visibility.  Joe also serves as our Chapter's Vice President of Finance and kicked-off our program year with a webinar on communication trends.